Case Study/ Learning Technology

From DVDs to Digital: Cloud Based Platform Boosts English Learning

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Courses in
25 Languages

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Users in
26 Countries

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Licenses Assigned
150K+

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Highlights

Cloud-Based Learning Platform Development: Vidyatech designed and developed a scalable cloud-based platform that integrated a Learning Management System (LMS), Online Testing System, Online Store, and User License Management System.

Multi-Device Accessibility: The platform was optimized for PCs, Macs, smartphones (Android and iOS), and tablets, making the product highly accessible across various devices.

AI-Driven, Multimedia Learning: Advanced AI features and HD videos, along with native language support, ensured a modern, engaging, and effective English learning experience.

In This Article

Challenge

Solution

Business Benefits

Challenge

A DVD-based English language-learning product gradually losing its market to the modern platforms and multimedia apps approached Vidyatech, with serious challenges like Piracy control and customer support. The sales and support teams faced dissatisfied customers struggling with hardware compatibility issues. They soon realized that the revamping their marketing strategy wouldn’t work without a technically advanced product, which could meet the learners’ expectations. As the fast-paced advancements in technology and falling market share were evidently hitting their revenues, the customer needed a tech partner who could offer a technical, superior solution that could be scaled up.

Solution

The requirement was for a modern multimedia-based product, and on the operational front, the cost of product distribution, deployment, and maintenance should be kept minimal. Vidyatech designed and developed a cloud-based learning platform for the customer, that included Learning Management System (LMS), Online Testing System, Online Store System and a User License Management System.

The app enabled learners to enrol in three levels and use 90 themes for the role-based learning. They can now use their computers (PCs and Macs), smartphones (Android and iOS), and tablets (Android and iOS) to access the product. The advanced AI features along with HD videos and native language support made English learning a child’s play.

This unique model ensured smooth learning from practice to assessment, as it followed proper learning paths with clear learning objectives. Moreover, to overcoming the internet connectivity issues in some areas, the product comes with an offline server that periodically syncs with the cloud-based server.

The app is available in Google Play store and Apple App store and can be accessed on popular browsers such as Edge, Google Chrome, Mozilla Firefox, and Opera. Vidyatech, as a tech partner, keeps enhancing the product and adds new and advanced features for the sustained growth of the product.

Business Benefits and Impacts

Increased User Base: Multi-device compatibility and offline accessibility helped the company tap into a wider, more diverse audience, even in remote areas with connectivity issues.

Enhanced Customer Satisfaction: Addressing the learners' expectations with multimedia-based, intuitive learning paths led to reduced complaints, higher engagement, and customer retention.

Revenue Growth: The shift to a technically superior, cloud-based product, coupled with the strategic focus on remote areas, resulted in an uptick in both user enrolment and overall revenues.

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